Professionals at work
We document professionals’ moments of flow at home, the office, and everywhere else they work. Shown in clear, crisp light, they are active, mid-task, and rarely posed.
Art direction
We aim to inspire professionals to make the best presentations of their careers. They should feel a sense of potential, ease, and activation when engaging with Beautiful.ai.
Imagery
In their best light
Our approach is documentary storytelling made ready for commercial use.
Product in the light
We show our real, live product interface in our brand light. Brand colors subtly spotlight and frame the platform, showing off our work-ready features.
Presentations in focus
Decks are hero in abstract space, with nothing in the frame slides and brand spotlights. The background is brand backgrounds or a neutral picked from the slide content.
How we look
These hold for every image and every shot type. Break one and the image doesn't ship.
Light
Turn the professional’s face toward the light so it spotlights them. Let the light fall off or wash the space around them as the setting needs. The warm sun sets our pros apart from the cool neutrals of our product and slides.
Camera
Shoot from seated table height past a soft foreground object, such as a glass, a mug or a colleague’s shoulder, so we feel in the room.
Keep it candid
We photograph pros mid-action or mid-gesture, the way a documentary photographer would, so every image shows real work in progress. Nobody poses or sits idle for our camera.
Composition
Hold 1 hero with room to breathe, and place their eye line on a third. When we show 2 or more colleagues, the light favors the professional the story is about.
Casting and wardrobe
Cast wide across role, age, geography, ability and body shape, so every professional sees their team in our frames. Dress them in classic, timeless workwear in quiet neutrals, with brand color accent that fills no more than 10% of the frame. We show heritage only through real features, never through cultural jewelry, dress, decor or props.
With product or slides
The product or slides sit in frame as a secondary part of the work, with screens framing the professional. Words and graphics appear only on the slides or product, while the rest of the frame has no writing, signage, logos or numbers.
Real slides
Every slide we show is one professionals can build in our platform today. We generate blank slide faces and place real slides on them in post.
Our brand light
Set slides on Gallery Grey or Base Blue. A soft glow of Agency Azul and Ready Rose fills no more than 20% of the frame.
Endless and nimble
Show thin slides floating, flying or pulling apart in depth, and let them run past the edge of the frame so the deck feels endless.
Show context
Show a business story across the deck. Headlines, data and charts build from the problem to the result, so every deck reads as one argument.
Legitimate industries
Show slides from a range of real industries, because we serve serious business. Every company, metric and headline reads as plausible work.
Simple and clear
Choose simple, clear slides over busy ones. Professionals scan the deck and understand what it is about at a glance.
Live product
We show our live product as professionals use it today, in a photo or in open space, never a mock-up.
Simplified and magnified
We crop out extra controls and magnify the one that matters, so pros read it at a glance.
Our brand light
We set the product on Gallery Grey or Base Blue, in a soft Azul and Rose glow.
Feature in focus
We show 1 feature at full size and in sharp focus, with the slide behind it soft.
UI callouts
We call out the control beside or on top of the slide it changes, so both read in 1 frame.
Avatars for story
We add a teammate avatar, name, cursor or comment to point at the feature and tell the story.
Photo prompt builder
Pick the details, then send the prompt to ChatGPT or Figma.Step 1: make the scene
Step 2: place your real work
Attach the image from step 1 first, then each real file as its own image, and run this prompt. It works in photos and in open space. To place slides and product in 1 scene, run the product prompt first, then the slides prompt on its result.
Place floating slides
Edit the first image. Place the other images, our slides or product screenshots, as thin, flat, rigid panels floating in the open space around the professional, 1 per image, in order, the first nearest the camera and largest. Use 3 to 6 panels at varied depths. The nearest panel may run off the frame edge. Change nothing else. Perspective: build every panel inside the photo's own perspective. Find the photo's horizon and vanishing points from the room's lines, such as window frames, walls, shelves and the desk edge, and set each panel in that space so its top and bottom edges run toward the same vanishing points as the room and its sides stay parallel to the room's verticals. A farther panel is smaller and sits closer to the horizon. A panel turned from the camera shortens only as much as that perspective demands. The perspective must be absolutely believable, as if the panels were photographed in the room. Never cover the professional's face or hands. Only the nearest, lowest panel may overlap the edge of the laptop. Apply each image with only a perspective transform, pinned to its panel's 4 corners. Keep each image at its own ratio. Never redraw, stretch, squeeze or crop it. Match the scene's light, shadows, focus and grain. The light that falls on the professional falls on the panels. Each panel has a low satin finish, a thin crisp edge and a faint shadow or reflection where the scene would cast one. Panels near the professional's focal plane are sharpest, and the rest soften only slightly. Keep every word, number, chart and photo identical and legible.
Place product screenshots
Edit the first image. Place the other images, our product screenshots, on the blank screens, 1 per screen, in order, the first on the largest screen. A screen can be a real device in a photo, a plain frame or bezel with no device body, or a floating panel in open space. Remove or turn off any spare screen. Change nothing else. Apply only a perspective transform: pin each screenshot to its screen's 4 corners. Never redraw, stretch or crop it. If the ratio differs, fill the edge with the interface's background color. Match the scene's light, shadows and grain. On a device, keep the display slightly brighter than the room and add a faint reflection on the glass. Keep every word, number, chart and slide in the screenshot identical and legible.
Place real slides
Edit the first image. Place the other images, our slides, on the blank slide faces, 1 per face, in order, the first on the front or largest face. A face can float in open space, sit in a plain frame or bezel, or be a screen or TV in a photo. Remove any empty face. Change nothing else. Apply only a perspective transform: pin each slide to its face's 4 corners. Keep every slide exactly 16:9. Never redraw, stretch, squeeze or crop it. A face turned away shortens the slide only as much as the face shortens, and a slide partly hidden behind another is covered, never squeezed into the visible part. Match the scene's light, shadows and grain. In open space, slides are flat and rigid with a low satin finish. On a screen, add a faint reflection on the glass. Keep every word, number, chart and photo identical.
